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Country  Kenya
Beneficiaries                      Girls/Families
Project Description 

All Seasons Communications is an advertising media agency (Kenya) that offers strategy, planning and buying services. Their role is to connect communication with the mass consumers – they give them visibility that will ultimately lead to product purchase or awareness. They have also a niche in behavior change campaigns. An example of positive impact campaigns is the anti-smoking initiative in partnership with Ministry of Health, which has been very successful, and the society has embraced the need for creating smoking free zones in the work & public areas. The information about the effects of passive smoking were delivered through radio campaigns which reach the rural areas and lower income mass audiences in Kenya.

Scope of Legal Assistance  Sidley is assisting with reviewing contracts with suppliers and clients.